idea blog

Marketing commentary for better. Or worse.

Old Spice is known for their goofy, off the wall TV spots. But compared to others this one is the most bizarre we’ve seen to date. Usually their ads do a great job of mixing the weird with the humorous but this one falls short. What do you think?

http://www.youtube.com/watch?v=UpKd1WQAscA&feature=player_embedded

Client: Old Spice

Agency: Wieden + Kennedy, Portland, USA