Your Home Clean as New · LG Vacuum Ads
This vacuum cleaner ad comes all the way from Brazil for LG and was a winner at this years Cannes Lions International Festival of Creativity. Highlighting the cleaning power of the vacuums, the tagline reads “Your home clean as new” with the supporting image of different living spaces filled with furniture still in the moving…
Read MoreSilver in the City · Not Your Average Gift Store
Based in Indianapolis, SIlver in the City is an unconventional gift store that sells jewelry, houseware, and a frequently updated array of whatnots for those hard to gift people in your life. In their new campaign from agency Young & Laramore, Silver in the City highlights a few of their interesting gifts with some laughable lines….
Read MoreInsect Repellent Brands Launch Look-alike Campaigns
Biolit and Orphea are insect repellent brands with a solid track record in the extermination industry. In separate campaigns both brands used a similar concept but execute in different ways. The Biolit ads show a mass of creepy crawlies fleeing the undeniable oblivion in the spray cans arc. While Oprheas outdoor ad features a billboard…
Read MoreBad Choices · What Not to Wear TV Show
To promote the television show What Not to Wear, Publicis Brazil produced this collection of print ads. Each ad reads “Bad choices draw attention watch What not to Wear” and if you didn’t notice they all feature one oversized item to play up on the copy. It’s a great idea and the concept definitely works but…
Read MoreANAR Foundation · Only for Children
For the Spanish child advocacy group, ANAR, Agency Grey created this brilliant ad using lenticular printing to deliver two different messages based on the readers vantage point. In effort to help children who suffer from child abuse the ad looks and reads different to children or anyone under 4 foot 3 than it does to most…
Read MoreNissan · Vases
Innovative car ads are an obscurity in ad world and tend to follow the same guidelines. The ingredients are the same and typically feature a shot of the vehicle as the centerpiece accompanied by some attractive copy and statistics to highlight a new feature and beef up the brand. Agency Lew’LaraTBWA of Brazil took a…
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