Brand, Creative Concepts, Strategic Planning, Video, Multimedia, POP, Web, Collateral, Packaging, Other

LogicTrail has been supporting Samsung and their video monitoring and video surveillance divisions with strategic planning, messaging development, creative positioning, sales collateral, POP, web/interactive, packaging, and multimedia development, including selling online and at the point-of-purchase. Our work can be seen playing in big box stores throughout the United States. Beyond the campaign work, we've been supporting Samsung with customer education projects, such as how-to videos highlighting their newest technologies.